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Self-Experimentation on Someone Else: Alzheimer’s Disease 
seth via Seth's blog on Mon, 01 Dec. 2008
From the St. Petersburg Times:
After two weeks of taking coconut oil, Steve Newport’s results in an early onset Alzheimer’s test gradually improved says his wife, Dr. Mary Newport. Before treatment, Steve could barely remember how to draw a clock. Two weeks after adding coconut oil to his diet, hi
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If you could change your life 
Seth Godin via Seth's Blog on Mon, 01 Dec. 2008
...would you?
Getting into Stanford Business School changed my life. In college, I trained to be a mediocre engineer (I didn't set out to be mediocre at it, but I sure was). I was on track to become Dilbert.
Getting into Stanford meant jumping the track. Going from one path to another in one fell swoop.
I didn't learn much of substance at business school, but that'
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An iphone app that could change the way you get to work 
Seth Godin via Seth's Blog on Sun, 30 Nov. 2008
In 2000, I invented a gadget called RadaR. Fred Wilson told me that I was ahead of my time, and he was right.
RadaR.com was a hardware/internet hybrid that could eliminate boatloads of traffic (and frustration). The idea is this: traffic reports are useless, because they tell you about places where you don't want to go and because they don't help you make smart choices. Have you ever
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Creating a clearance sale culture 
Seth Godin via Seth's Blog on Sat, 29 Nov. 2008
If you want to avoid being stuck with inventory or downtime during a recession, you might profit from realizing that people tell themselves a different story when they go to buy something.
During good times, we wonder, "can I get this house before the price goes up or someone else snatches it?" or we think, "my time is really valuable, it's okay if this is a little more expensive than
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Don't know what you've got till it's gone 
Seth Godin via Seth's Blog on Fri, 28 Nov. 2008
IWantSandy is folding, as are a number of web companies. So is that restaurant you loved down the street. Users are outraged. Outraged!
When you find a service or establishment or product that gives you joy, it's tempting to keep it to yourself. Perhaps it's uncomfortable to recommend it to a friend (after all, you might seem silly) and even mo
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Thanksgiving 
Seth Godin via Seth's Blog on Thu, 27 Nov. 2008
This has always been my favorite holiday. No gifts, no guilt, no doctrine.
For me, the holiday celebrates people who contribute with no expectation of anything in return. Online, the rules are no different. There are plenty of people typing as fast they can, all in expectation of what they'll get in return for that link or that shoutout or that flame. And then there are the superstars
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Holiday shopping guide 
Seth Godin via Seth's Blog on Wed, 26 Nov. 2008
The decisions you make with your hard-earned money this year will have more impact than ever before. So put your money where your mouth is.
Here are a few ideas to consider:1. Buy handmade items from
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Death of the personal blog? 
Seth Godin via Seth's Blog on Wed, 26 Nov. 2008
A quick look at the list of the 'top' blogs in the world will show you that almost all of them are written by teams of people. There isn't one in the top 10 that's personal.
The best way to increase your ranking as a blogger is to post
very often and to have teams of people doing the work. If that’s your
strategy, of course y
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How to answer the phone 
(unknown author) via Seth's Blog on Wed, 26 Nov. 2008
Shared by Greg
Well said: "The only reason to answer the phone when a customer calls is to make the customer happy."I wish this had been applied at even ONE of the places I've worked. It hasn't.
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The You Show 
Seth Godin via Seth's Blog on Tue, 25 Nov. 2008
A friend was telling me about some job interviews she went on. She enjoyed them.
Of course she did, I thought. She was starring in a show, a show about her.
I wrote about this five months ago, but it's worth boiling it down to the interview or sales call level.
One approach is to
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The You Show 
Seth Godin via Seth's Blog on Tue, 25 Nov. 2008
A friend was telling me about some job interviews she went on. She enjoyed them.
Of course she did, I thought. She was starring in a show, a show about her.
I wrote about this five months ago, but it's worth boiling it down to the interview or sales call level.
One approach is to be
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How to answer the phone 
Seth Godin via Seth's Blog on Mon, 24 Nov. 2008
The KitchenAid tea kettle (adorned
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You will be misunderstood 
Seth Godin via Seth's Blog on Mon, 24 Nov. 2008
I typically write posts that are three to six paragraphs long. I try to be clear and direct. And
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Watching the Times struggle (and what you can learn) 
Seth Godin via Seth's Blog on Sun, 23 Nov. 2008
Page by page, section by section, the influence of the New York Times is fading away. Great people on an important mission, but their footprint is shrinking and the company is losing stock value and cash and power and the ability to have the impact that they might.
Today's Sunday magazine has a cover story on Jennifer Aniston. Of course!
"All the News That's Fit to Print" is
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category paper
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"Just doing my job" 
Seth Godin via Seth's Blog on Sat, 22 Nov. 2008
What a bogus excuse.
If you take a job, you've bought into what the company does. You're responsible.
If you work for a company headed off a cliff, hey, you're going too. The fact that you're just doing your job doesn't make unemployment any better. And if the company is hurting people or the world you operate in, it doesn't matter who told you to do it, you still did it.
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category youre
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What to do about Detroit 
Seth Godin via Seth's Blog on Fri, 21 Nov. 2008
I was in Detroit last week... I have family there. I also drive a car. And I would rather that the world doesn't melt and the economy thrive. So I'm uniquely qualified to weigh in on the automobile industry.
Not only should Congress encourage/facilitate the organized bankruptcy of the Big Three, but it should also make it easy for them to be replaced by 500 new car companies.
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Google gets jiggy 
Seth Godin via Seth's Blog on Fri, 21 Nov. 2008
If you're a signed in user of Google, you'll notice the most significant change in search since their launch.
You can now interact with search results, wiki style.
You can vote them up or down and leave comments. And they will be seen by others.
1. This is going to lead to an incredible rush by small businesses and social networkers. They're going to go crazy tryin
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category search
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How to make money using the Internet 
Seth Godin via Seth's Blog on Thu, 20 Nov. 2008
Make money: not by building an internet company, but by using the net as a tool to create value and get paid. Use the internet as a tool, not as an end. Do it when you are part of a big organization or do it as a soloist. The dramatic leverage of the net more than overcomes the downs of the current economy.
The essence is this: connect.
Connect the disconne
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category Connect
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The edifice complex 
Seth Godin via Seth's Blog on Wed, 19 Nov. 2008
Why do banks spend so much money on marble lobbies, high ceilings and yes, $400 million to name a baseball stadium?
Why do marketers buy TV ads that don't increase sales in the short run?
Why have a receptionist and not just a house phone where you can call the person you came to see?
For the same reason that so many people have a green front lawn.
It's o
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category likely
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Don't get fooled again... 
Seth Godin via Seth's Blog on Tue, 18 Nov. 2008
[This post is cynical. You've been warned.]
If you think that's a friend of yours on twitter, don't be so sure.
If you wonder why your boss sent such an insane email to you, don't be so sure.
If you get a chance to invest online, think twice.
Don't buy anything from an inbou
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category sure
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